Wondering when the biggest Black Friday 2025 sales begin? This guide will help you plan your shopping by outlining key sale dates. In 2025, Black Friday deals will start well before Thanksgiving, continuing the recent trend.
If you hoped some sales might begin in October—like last year—you’re in luck. Early discounts often appear during October and November, both online and in stores. Keep in mind that pre-Black Friday events usually don’t feature all the top bargains, as retailers tend to hold their best deals for the week of Thanksgiving.
Amazon kicks off early savings with its Prime Big Deal Days starting October 8, offering up to 40% off major brands. This online-only event is a great chance to grab discounts ahead of the official Black Friday rush.
We've compiled a calendar of sale start dates to help you stay organized. Check back regularly as more retailers announce their Black Friday schedules.
"Note that nearly all the retailers listed below will be closed on Thanksgiving Day (Nov. 27), but deals will be available online."
Be sure to visit your preferred stores during their specific sale periods to maximize your savings.
Author's summary: Black Friday 2025 sales begin early, spanning October and November, with the best bargains often reserved for Thanksgiving week and extensive online deals available even on Thanksgiving Day.