Woolworths Chairman Supports CEO Amidst Sales Struggle
Woolworths chairman Scott Perkins has expressed his support for CEO Amanda Bardwell, despite the company's struggle to keep up with sales growth compared to its rival Coles.
Coles has seen significant sales growth in the first quarter of the financial year, outpacing Woolworths. However, Perkins remains confident in Bardwell's plan to reclaim lost market share by lowering prices.
Perkins is sure her plan to win back share from arch-rival Coles by lowering prices will work.
The upcoming second quarter, which includes Christmas holiday trading, will be a crucial test for Bardwell's strategy to close the gap with Coles.
Author's summary: Woolworths chairman backs CEO amidst sales struggle.
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