Masters of the Universe is one of 2026's most highly anticipated movies, with Mattel's Robbie Brenner hyping up the new take on He-Man.
After the success of Barbie, grossing over $1.4 billion at the worldwide box office in 2023, Mattel is bringing more franchises to theaters, including the live-action Masters of the Universe movie.
"I went and visited the set last year, and out of all the movies that I’ve worked on in my entire life — even Barbie — it was [the biggest]. I think we took over two or three sound stages. [Characters] walking around that are eight feet tall."
Robbie Brenner, President of Mattel Studios and Chief Content Officer, shared her reaction to a recent screening, saying she was "[blown away]".
Author's summary: Mattel executive Robbie Brenner shares her reaction to Masters of the Universe screening.