Alessia Cara, Charlotte Cardin, Loud Luxury, Nelly Furtado, The Tragically Hip, and Zeds Dead have joined forces under Grammy-winning producer Boi-1da’s leadership to create Perfect Pitch.
Executive producer Boi-1da has shaped Perfect Pitch over recent months to blend genres, cultures, and communities that reflect modern Canada’s diversity. The album will launch ahead of next summer’s FIFA World Cup, featuring original songs, re-imagined tracks, and unique collaborations from some of Canada’s most notable artists.
Infinity & will support cross-promotion and activation across major entertainment and cultural platforms worldwide, expanding Canada Soccer’s brand influence beyond sports. This initiative also benefits the Canada Soccer Foundation.
"Perfect Pitch is a philanthropic initiative that will benefit the Canada Soccer Foundation, supporting programs that empower youth, remove barriers to participation, and strengthen Canada’s National Teams on the world stage."
Further artist announcements, song releases, and activation details will be shared by Canada Soccer and Infinity in the upcoming months.
Based in Toronto with global operations, Infinity is a full-service music and entertainment company focusing on project management, record label services, talent management, and strategic partnerships. They collaborate with artists, brands, and organizations to realize creative visions and achieve impactful results in the global entertainment industry.
Author’s Summary: Perfect Pitch unites top Canadian artists and cultural diversity to support youth empowerment and elevate Canada Soccer’s presence worldwide through music and philanthropy.