The opening of Shein's first permanent store in Paris, located inside one of the city’s historic department stores, has sparked strong criticism from environmental organizations, Paris City Hall, and representatives of France’s ready-to-wear industry.
The company, already accused of poor environmental standards and questionable labor practices, now faces additional scrutiny after French authorities discovered listings for sex dolls with childlike features on its website.
The case has been referred to prosecutors, and the French government has warned that Shein could be barred from operating in the country if such content appears again.
In reaction to the investigation, Shein announced that it has permanently banned all sex-doll products, temporarily removed its adult items category for inspection, and begun an internal inquiry into how the listings passed its review filters.
On the day of the Paris launch, several dozen demonstrators gathered outside the BHV department store, while some shoppers lined up for the opening. An online petition against the store has accumulated more than 120,000 signatures, with environmental and child-protection groups denouncing the retailer’s actions.
Shein’s Paris debut has ignited widespread criticism and legal concerns amid environmental protests and outrage over the sale of childlike sex dolls.